You die, make a deal with the Devil and come back to life. C'est Ca.
The only thing, you're still more dead than alive and you need to use all your buttons on your controller to stay alive for a day.
Yes, talking, breathing, blinking, walking, driving, everything. I peed my pants laughing when I needed to talk with Manuel. I cried laughing when I had to pee and dress myself.
I played the game on my own, but there's a co-op (on the back of a butler?) function I have to try out sometime.